The best initial step to make when creating a website for your business is of course finding web hosting that is appropriate to your needs. You will need to choose your provider in terms of how accessible and available you want your site to be. Remember that your web site is the face of your business to the whole world. A poorly managed site sends a negative message to your customers.
The way a host deals with the chosen server that is hosting your site will reflect on you as the owner of the site. If the site is often unavailable due to server mal functioning, poor server configuration or traffic beyond support by the server, then it will give the impression that you are a person who does not have good business.
However problems with the functioning of websites happen all the time. Bad luck happens to everybody, even with good web hosting. If your website is a source of income for your business, having access to it is crucial for your sales. If your site is down, you lose business. If by contrast, yours is not a commercial site, it still represents a loss but not as substantial. Lack of efficient web hosting will give your site a bad reputation if people are not able to access it.
Losing customers and sales money is one of many reasons to pay attention to the web hosting provider you choose. Inefficient web hosting can trickle down in other sorts of problems, like domain name, customers not able to send emails, visitors getting error messages, etc. All of these elements may give your customers a negative message about your business.
Choosing the right web hosting definitely reduces your problems. A good web hosting provider should inform you by email of planned disruptions before they occur. Of course there is no way to predict unscheduled disruptions, but many web hosts offer a guarantee of service that you will be compensated in some way.
In order to avoid problems, we also recommend keeping hard and electronic copies of web hosting plans handy. Keep in mind that though good providers may be more expensive, in the long run they may give you more benefits that the others.
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